It has been observed that WordPress consultant is not required to develop all kinds of websites as some are easy to develop. Similarly, not all projects can be handled by freelancers. It depends on many things and Let’s discuss these now: -
Type of WordPress Website Development Work
If the WordPress website which you want to develop requires the work like newsletter integration or customization of a theme, then you can hire just a freelancer or a developer. But if you need to develop a custom WordPress website for your business then you should approach either an agency or an expert WordPress developer.
Moreover, if you are a medium or large sized business, you need more than just a custom WordPress website. You need a bundle of things including high performance website, meaningful online presence, SEO optimization and conversation rate optimization and you also need to implement various marketing strategies.
All of this work involves discover, planning implementation, deployment and proper maintenance. Hence you should hire a reputed WordPress Consultant for this kind of work.
A perfect WordPress Consultant start his work by first accessing the requirements of a website for your business, then make a plan and present the possible solutions. He will take all the responsibility of your website and take your business to higher level. A WordPress consultant will focus on delivering the WordPress website which wins on all fronts and generate lots of revenue and profits for your business.
Range of Your Budget
Your choice of Freelancer or consultant also depends on the range of your budget. Freelancers are available for as low as $8 per hr to $24 per hr. But the issue is that you never know how much expert the freelancer is in WordPress website development. He may be doing most of your work on first time and as an experiment. He may not follow deadlines properly and the final WordPress website may even have errors and issues. Hence it is not always recommended to go for a freelancer to build your WordPress website.
Therefore, hiring a decent WordPress developer who has enough experience is a better option. They may charge between $25-$100 per hr but they are worth it.
But if you are an established business, small or large then you should not take such risks and not do experiments. Straightaway you should look for WordPress agencies or WordPress consultants which although charge higher but it will be worth when you will look into the kind of services they offer. They will follow the deadline, implement your SEO and marketing strategies and provide proper technical support and maintenance services too.
Type of Work Relationship
If you have a small one-time job then you can find any freelancer developer who will do your work and forget you. Sometimes you won’t even find them easily if you look for them in future. But as you needed him for one time work then it is ok. Now take the case if you are a large business house and you need a long term partnership with the developer as you will require the services even after the development work is over like website maintenance, performance tuning, Website Updation based on user’s feedbacks, landing page optimization, search engine optimization, digital marketing, email marketing and much more. Hence for long term relationship you must go for hiring either a WordPress development company or an expert WordPress Consultant who can take all the responsibilities of your project. They make sure your business reaches to success through the WordPress website they develop for you.
Conclusion
We have just discussed in what case you can go for a freelancer and in what situation you should go for a WordPress Consultant. Now after understanding your situation you can take a better decision. In simple words, if you have just started and wants to save money initially then you can ask for some friend or freelancer to develop your WordPress website. But when you start growing and become big and want more technical expertise to handle your website then that is the time when you should look for a WordPress consultant who take charge of your website and take your business to new heights.