Wednesday 3 October 2018

Reasons Why WordPress is the Best E-Commerce Solution

If you are running a business or planning to start one, there are chances that you are interested in building an e-commerce website. Nowadays most of the business websites not only provide information about their company on the site but they also enable visitors to directly purchase products and services from their website online. Customers and business owners both love this convenience and accessibility of an online marketplace. In last few years, e-commerce market has grown rapidly and right now it encompasses almost 45% of the entire web. Now it is obvious that most of the customers use the internet to make online purchases. So why it is that people choose WordPress platform to create their e-commerce websites? The reason behind it is that over 25% of all the websites are powered by WordPress, including the most popular brands like TechCrunch, Forbes, CNN, NY Times, BBC, PlayStation etc.

There are many ways to set up an e-commerce store but WordPress Website Development is one of the best solution. Earlier WordPress was known as a blogging platform but with plugins like WooCommerce and others it has evolved a lot. WordPress is a dynamic, flexible and powerful software that can be modified with so many of its plugins and themes to create the perfect e-commerce website. Its vast community makes sure that you get enough support during the design and development process. In this article, we will discuss about the reasons which make WordPress an excellent e-commerce solution.  Let’s begin.

WordPress is SEO Friendly and it Focuses on Content

Initially WordPress was developed as a blogging platform hence it includes all the features right from the start which help websites rank higher in the search engines. It easily makes your e-commerce website SEO friendly which means higher visibility and more traffic towards your e-commerce website. That’s why WordPress is the preferred choice for so many website owners. Whenever you create a blog or article, WordPress immediately creates permanent links made up of unique keywords which search engines like which result in higher search engine rankings.

WordPress has Wide Range of E-Commerce Themes and Plugins

There are thousands of useful WordPress Themes and Plugins available in the market and there are several Themes and Plugins especially built for developing WordPress E-Commerce websites. Plugins define the functionality of your e-commerce website while different themes make your site more attractive with great look and feel. Hence using WordPress, developers can build a highly attractive and functional e-commerce website. 

WordPress is Easy to Install, Configure, Manage and Use

WordPress is easy to install, configure, do the settings, manage from central dashboard and use it and to update content on the WordPress site. Even you do not need to be a programmer to do these things. You can set-up and run your e-commerce site within few hours of work. WordPress is an open-source software solution which means you can customize the source code to meet your specific e-commerce requirements. 

WordPress has a Large and Vibrant Community

Around 25% of all the websites on internet have been built using WordPress. Due to this huge popularity of WordPress, it has large, vibrant and supportive community of WordPress developers which is always ready to provide support to any of the developer who is looking for some help through various online groups, communities or forums on internet to solve any of his WordPress issue. 

WordPress is Free to Use


You can set-up an e-commerce business website with WordPress at virtually no cost. All the required themes, plugins, support, features etc. are available free of cost to the WordPress Developers. You just need a relevant domain name and a reliable hosting service and you are up and running and your e-commerce business is ready to be launched without any cost.

WordPress Supports Different Payment Gateways Required for E-Commerce

For e-commerce business, you need secure and multiple payment gateways in order to make successful and secure transactions through the e-commerce site. With WordPress, there are several payment gateways and the required integration plugins available which makes WordPress best platform for e-commerce website development. It supports wide range of trusted gateways like Google Checkout, PayPal, Worldpay etc.  Hence, WordPress offers secured transactions for better customer engagement.

Conclusion

We have just discussed the main reasons why WordPress is considered the best E-Commerce solution in the web development market today. WordPress has always been popular for developing different kind of websites and now it has also become leader in the e-commerce website development market with an impressive 31% of marketshare for WordPress plugin WooCommerce while Magento coming at second position with 19% marketshare. I assume this article will give you more motivation to build your next E-Commerce website using WordPress solution. This WordPress platform for your e-commerce business will definitely bring more success, revenue and profit for your business.